Lube shop reaps new revenue with advanced fuel economy formula
Background: A nationally-recognized car wash operator, owns a fast lube shop in the mid-west offering Mobil lubricants. Like many lube service centers, with car counts down, the operator needed to raise ticket averages.
PetroLiance Solution: PetroLiance LLC and Jim Watson of ExxonMobil presented the many performance and financial benefits of marketing Mobil 1 Advanced Fuel Economy Formula to management. The company purchased and installed two Mobil 1 hand-dispensing units and launched an impressive up-sell program highlighting the fuel-saving advantages of the new Mobil 1 Advanced Fuel Economy Formula.
Lube Shop Increased Average Revenue by 30% with Mobil 1 Advanced Fuel Economy Formula
Average ticket sales increased within 45 days from $38 to $50. The General Manager said, “The acceptance and ease of selling the new product has been the best tool for increasing our ticket average.”